Go Anywhere From Here Campaign for Leavey School of Business

This place is for the bold. The tenacious. The ambitious. A place to embrace the challenge of transforming ideas into action. Here you’ll collaborate with the most brilliant minds in entrepreneurship, ethics, innovation and theory. And you’ll do it all from the most prolific business environment on earth, Silicon Valley. So, Whether you’re searching for a degree, a program, or certificate. Whether it’s to rise above your peers. Shift a career. Or ignite a vision – from here, you can go anywhere.

An Assignment Brief is used to direct brand and product-focused creative executions for advertising, design, marketing, media, promotion, public relations, and social media projects.

A Brand Purpose Statement identifies the organization’s differentiating factors, audience desires, and the respective market or industry. It typically begins with “We exist to…” or “We believe…”